Every day is a #Holiday to help Build your Brand Trust
Once you have defined your brand values and your customers' needs, you can start to build your brand by consistently communicating your brand values. Remember that every possible contact you have with a customer or potential customer needs to reinforce your brand values. This workbook can be downloaded and printed for your convenience. You can also share this workbook with anyone you think can utilize this information the most; teammates, family, friends and future entrepreneurs. "Boss Up" and start branding like a boss.
Download this month's list of potential #Hashtag Holidays your business can celebrate on social media depending on your business industry and brand.
Every day is a holiday and an opportunity to connect with customers while promoting your business. G4B Hashtag Holidays evaluates which holidays best represent your company while suggesting ways your company can advertise these holidays and bring relevant traffic to your business.
I understand that creating a year-long social media plan may seem like a daunting task, so I have outlined a process for creating monthly marketing initiatives that are more manageable and allow you to adjust to continuously improve results. Your social media strategy and calendar should be filled with key dates for your business, and the content you’re planning to post across all your networks. Of course, some months are busier than others full of product launches or big sales, but you’re then left desperate for social content during the quiet months that follow.
Our planners provide a more approachable quarterly initiative that will allow you to create a manageable plan of action, be agile in your execution, and test new methods for reaching your audience. You can also find the 30 relevant hashtags based on the event to inspire your posts ideas.
The seasons can affect your branding so they are very important to your social media strategy.
Spring Equinox: March 20 - June 20
Summer Solstice: June 21 - September 21
Fall Equinox: September 22 - December 20
Winter Solstice: December 21 - March 19
Daylight Saving Time Begins: Sunday, March 11
Daylight Saving Time Ends: Sunday, November 4
The school calendar dates in the United States are determined by the respective school districts within each state. These are the popular major holiday dates from the 2018 and 2019 school calendar.
First Day of School: August 2018
Thanksgiving Break: November 2018
Christmas Break: December 2018 - January 2019
Spring Break: March 2019
Last Day of School: May 2019
Summer Break: June - July 2019
A huge untapped resource of nature-based energy which is consistently overlooked is the power of working in alignment with the phases of the moon, especially in business.
Aries: March 21 - April 19
Taurus: April 20 - May 20
Gemini: May 21 - June 20
Cancer: June 21 - July 22
Leo: July 23 - August 22
Virgo: August 23 - September 22
Libra: September 23 - October 22
Scorpio: October 23 - November 21
Sagittarius: November 22 - December 21
Capricorn: December 22 - January 19
Aquarius: January 20 - February 18
Pisces: February 19 - March 20
Remember, we don’t need retrograde to stop us in our tracks, it doesn’t mean that your business needs to grind to a halt, it’s not to be feared. Just know that that little heads up and knowing it’s likely to impact your business and communication. In 2018, Mercury will only be in retrograde during the date ranges of:
March 23 - April 15, 2018
July 26 - August 19, 2018
November 17 - December 6, 2018
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